Digital Marketing
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How to Implement Electronic Medical Records at Hospitals, Pt. I: Getting Staff Buy-In
May 3 2018
Hospitals, Patient Care, Forms Management, Medication Management, Digital Marketing
Why Hospitals Are Going Paperless Recent improvements in Electronic Medical Records (EMR) functionality, integration, and practice management have significantly improved and transformed how hospital providers are not only adopting, but embracing the switch to a paperless environment. And why not? Paper is a waste of time and financial resources for hospitals and patients, alike, because it creates gaps in efficiency, security, and the patient experience. Security Matters Take security, for example. If a facility stores…
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Healthcare is scary stuff for most people. Many of us fear the unknown, and healthcare can appear complicated and isolating. It’s your job as a healthcare marketer to lift that stigma. It’s your responsibility to reassure patients that they are in good hands. You can help them by communicating in a transparent and easily digestible way, by connecting with them authentically, and by showing them that you offer exceptional support and care through your trained…