marketing

  • Did you know the average American sees anywhere from 4,000 to 10,000 ads every day but “notices” fewer than 100 of them? This means that when you’re trying to promote your business and get your target customers to sit up and pay attention, there’s a lot of noise to break through.  What Is Brand Awareness, and Why Does It Matter? When it comes to reaching your customers, brand awareness is everything. It’s understanding how familiar your prospective…

  • Promotional products are one of the best and most enduring ways to increase brand awareness, drive new business to your company, and keep existing customers engaged. But which products should you choose? With so many options available, it can be difficult to know where to start.  At Hygrade, part of our mission is to take the guesswork out of promotional products. Read on to learn about some great options that will wow your clients and…